| Email marketing tips |
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Optimise your email marketing with Triggers
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Email Triggers tell you who is interested in what you have to offer by sending you an individual email when your email recipient clicks on a link in your newsletter to find out more...
When you send out a traditional email marketing campaign to a database of contacts, say 1000 people receive your email newsletter, the standard tracking enables you to see that 250 people have opened up your email and who they were. The report may also tell you that 50 people have clicked through on the various links in the template. And for many companies that is where it stops... the data gathered and going cold! Email triggers take your email marketing to the next level, ensuring the 50 people who clicked are identified and individual emails despatched to your sales people directly or to a single person who then distributes the email triggers to the appropriate sales person who can then follow up with the recipient and find out their actual level of interest in your products & services. This is proving to be a very popular service at LiaiseOnline and we’d like to help you get started. Please call 01753 852904 or complete our online enquiry form and we’ll call you to discuss how this service can be implemented quickly, easily & cost effectively to help you identify new business opportunities for 2010. |
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